WooCommerce vs Cart66 – Similarities
Both WooCommerce and Cart66 provide great tools and features for selling things with WordPress. Both platforms give you the ability to use WordPress to manage your store and that includes access to a ton of themes (many more than Shopify or Bigcommerce) provide. You also get access to the vast library of over 28,000 WordPress plugins for things like SEO, image galleries, sliders / slide shows, embedding music and videos, and connecting with all your social media channels. There are many other similarities as well.
Hosting your WordPress
Another similarity shared between WooCommerce and Cart66 is that you host your own WordPress site. Cart66 provides a suite of bundled services including a secure hosted payment page, but you can host your WordPress website anywhere you want. Cart66 provides security features not included with WooCommerce that we’ll discuss later, but both WooCommerce and Cart66 allow you to host your own WordPress installation.
Your store is all in WordPress
With both WooCommerce and Cart66, your customers shop entirely on your WordPress site. With WooCommerce your product pages are usually custom post types where you enter your product descriptions, add product images, etc. In Cart66 people often organize their products as normal WordPress posts and use the built in features that WordPress provides to organize the products in the same way that you would organize blog posts into categories. If you only have a few products or if you want to highlight certain featured products, with Cart66 you can easily place Add To Cart buttons (or product order forms if your products have options) on any page or post of your WordPress site. The overall point is that with both WooCommerce and Cart66 all your product pages are in WordPress and your customers are shopping on your WordPress website.
Differences between WooCommerce and Cart66
The easiest way to summarize the differences between WooCommerce and Cart66 is that with WooCommerce it is up to you to roll your own e-commerce solution and Cart66 gives you everything you need from features to security all in one easy to use package.
Only Cart66 makes your store PCI compliant
Cart66 gives you a secure hosted payment page that looks exactly like the rest of your WordPress website because we skin your checkout page with your WordPress theme. You don’t need an SSL certificate, security scans, or to worry with any of the technical requirements for PCI compliance. This saves you a great deal of money and hassle. With Cart66 you build e-commerce sites just like any other type of WordPress site. With WooCommerce it is up to you to make sure your site is secure, and PCI compliant- and that involvesmuch more than just installing an SSL certificate.
Cart66 gives you an e-commerce plugin PLUS services
To build an e-commerce site the right way, you need to do far more than install an SSL certificate. An e-commerce plugin alone cannot accomplish everything you need for a solid e-commerce store. Cart66 comes bundled with a suite of free services including:
- Built-in recurring billing engine that works with 50+ payment gateways.
- Free storage on Amazon S3 to securely host and deliver digital products (if you sell them)
- Free business class SMTP service so your email receipts and customer emails aren’t flagged as spam
- Free, PCI compliant storage for customer accounts and billing data
- Free, PCI compliant secure hosting for your checkout page
Many people don’t even realize they need these services until they have already launched their store and notice their customers aren’t getting email receipts or something. Of course, the biggest issue is making sure your site is safe and secure for your customers. Here is an article that goes into more details on how (and why) Cart66 protects you.
WooCommerce Marketplace vs Cart66 all-in-one
With WooCommerce you will shop through the WooCommerce marketplace of extensions and purchase the add-ons that you need for your store. These add-ons might include features such as:
- Payment gateway (Stripe, Authorize.net, etc.) Price: $79/year
- WooCommerce subscriptions. Price: $199/year
- Newsletter integration with MailChimp. Price: $49/year
The list of WooCommerce extenstions is very comprehensive and almost all of the extensions are developed by 3rd party developers. The good news is that you can probably find an extension for almost anything you can think of. The bad news is, you have to find the extension, install and configure it yourself, and rely on 3rd party developers for support and updates.
WooCommerce is more expensive than you think
Two things are often overlooked about WooCommerce. One is the cost of acquiring all the add-ons you need. The WooCommerce core extension is free of charge and available in the WordPress repository. But when you add up the cost of the add-ons you need, the “free” plugin becomes expensive quickly. For example, the three extensions mentioned above add up to $327/year. All of these features are included for free with your Cart66 account.
The other often misunderstood aspect of WooCommerce is that WooCommerce add-ons are essentially annual subscriptions. It is true that once you purchase the add-on that you get to keep it. Once your year is up you are not forced to renew, but the support and upgrades are only available for one year. If you are going to be running a secure e-commerce site, you need to continually make sure all your plugins are updated because 3rd party services like your payment gateway may update their API, security patches might get released, or WordPress itself might get updated and the plugin needs to be updated to work with the latest WordPress core.
Cart66 is more secure
WooCommerce is developed by very talented developers, but Cart66 provides secure services that go beyond what you can do with a WordPress plugin alone. With Cart66, your product prices, coupons, customer data, and even your customers shopping carts are all stored in your secure Cart66 Cloud account on PCI compliant servers powered by Firehost, the leader in secure cloud hosting.
So, in the unfortunate event that your WordPress site gets hacked, all of your sensitive and important e-commerce data like customer accounts, orders, products definitions, and digital products are all still safe in the cloud and never exposed to the hacker. Simply restore your WordPress site and you’re back in business.
Why we developed Cart66 Cloud
We felt that e-commerce sites should be as easy to build as any other WordPress site. WordPress developers shouldn’t have to become e-commerce security experts in order to build online stores. With Cart66 Cloud you don’t have to worry about getting and configuring SMTP servers, Amazon S3 storage, dedicated IP addresses, SSL certificates, or security scans. You don’t have to worry about what features your payment gateway has. As long as it can charge credit cards (which they all do) all of the recurring billing features and customer account features work because it’s all built into your Cart66 account, not your payment gateway.
Get security without giving up control. Not worrying about security is great, but we also know that, as a developer, you don’t want to give up control of the look of your checkout page. So we invented a one-click way to skin your checkout page with your WordPress theme so even though the checkout page is hosted on a PCI compliant server, it still looks exactly like the rest of your site. There’s no confusing change like bopping back and forth from PayPal. Everything is consistent, intuitive, and simple for your customers.
With Cart66 the cost is simple, affordable, and easy to understand. With WooCommerce and their extension marketplace, the cost adds up quickly. For example, the subscription add-on for WooCommerce is $199/year and the average payment gateway extension is $79/year. Those two extensions add up to more than the cost of the entire Cart66 e-commerce system which, among many other things, includes recurring billing and over 50 payment gateways.
Both WooCommerce and Cart66 Cloud allow you to setup online stores with WordPress. Both solutions allow you to host your own WordPress installation. And, with both solutions, your customers shop entirely on your WordPress site, although Cart66 also provides a secure hosted payment page so you don’t have to worry with SSL certificates or any of the other requirements for PCI compliance.
While Cart66 Cloud and WooCommerce are both great options for e-commerce on WordPress, Cart66 gives you everything you need from features to security all in one package. WooCommerce leaves it up to you to find, install, and maintain all the add-ons you need for your site and also leaves it up to you to make sure your site is PCI compliant and secure. It is also likely that you’ll end up spending more for WooCommerce extensions than you would for Cart66.
- See more at: http://cart66.com/